The e-MarketPlace™ FAQ’s for Auto Body Shops
1. What is e-MarketPlace™?
A.
The world’s most powerful consumer marketing and retention platform that will help collision repairers capture, service and retain more “digital customers” and more revenues and profits.
2. What is a Digital Consumer?
A.
A “Digital Consumer” is an individual that uses smart phones, text messaging, email, Face Book, My Space, LinkedIn, Twitter, Google, You Tube, and other digital and/or social media technologies to perform their jobs, communicate with business associates, friends and family, or educate and entertain themselves.
3. How many Digital Consumers are there in North America?
A.
- 300,000,000 mobile phone users.
- More than 800,000,000 face book users.
- Moe than 150,000,000 LinkedIn users.
- More than 500,000,000 email accounts.
- More than 250,000,000 people use the Internet every day.
- More than 260,000,000 Google searches daily.
- Growing larger every day!
4. What features and capabilities does my shop receiver with
my e-MarketPlace™ subscription?
5. Why should a body shop invest in
e-MarketPlace™ ?
A.
e-MarketPlace™delivers 15 very powerful, but easy to use features designed to help auto body and repair shops capture, service and retain more cars, customers, revenue and profit.
6. Why was e-MarketPlace™ developed?
A.
To help auto body and repair businesses capture, service and retain more cars, customers, revenue and profit.
7. Where can consumers download the
Help I Crashed My Car phone app?
A.
- iTunes app store.
- Blackberry AppWorld.
- Windows Mobile app store.
- Palm/WebOS app store.
- Android market.
- Help I Crashed My Car.com.
- Your website.
8. How long does it take for a consumer to download, install,
and setup the Help I Crashed My Car phone app?
9. Do I have to purchase or install any software?
A.
No.e-MarketPlace™ does not require a body shop to purchase or install any software. The e-MarketPlace™ software is available on the internet through any web browser.
10. How can a body shop get the biggest benefit from e-MarketPlace™?
A.
Implement, position, and market it correctly.
11. How should a body shop implement, position, and market
e-MarketPlace™ to get the biggest ROI?
A.
- Place Help I Crashed My Car™ POS brochures on your counter (Time Needed: 1 Minute Day)
-
Better yet hand every customer that arrives in your lobby a POS brochure and take 30 seconds to explain the new and powerful service your business now offers (Time Needed: 45 seconds per estimate)
-
(Possible word track) - “Here is some information on a new, free service our company is now offering. It is called Help I Crashed My Car™. It is a car accident emergency assistant phone app that works on most smart phones. It will provide you and/or your family members with virtually any information you may need if you are ever involved in another car accident. Once again it is FREE and all you have to do it download from our website (if your shop has a link) or you download it directly to your phone from your phone’s app store. If you do download it we have directions on how to set it up on our website.
- Ask for and collect email addresses and mobile phone numbers from EVERY customer that walks in your door (Time Needed: N/A, part of existing greeting process)
- Enter the email addresses into your estimating system
- Enter the mobile number into the FIRST phone number field in your estimating system
- Make sure every estimate that is automatically imported into your e-MarketPlace™ software includes an email address and mobile phone number.(Time Needed: 30 seconds per estimate )
- When vehicle is delivered select the customer file in the In Process page and select Delivered from the pick list. (This automatically “moves” this customer file into your Email and Text Marketing Centers. (Time Needed: 30 seconds per delivered RO )
- Mark Unsold estimates as “Unsold” in the In Process page. This automatically “moves” this customer file into your Email and Text Marketing Centers. (Time Needed: 30 seconds per delivered RO )
- Send unsold estimates a follow up email as to why they should bring their vehicle to your shop for their repairs. (Time Needed: 5 Minutes per Day)
- Monitor all incoming Reviews from customers and select positive comments to be posted to your website, Facebook Page and other Internet sites (Time Needed: 3 Minutes per Day)
- Monitor all incoming messages being received in the MarketPlace Communication List, Repair Opportunities, and Repair Prospects menus: (Time Needed: 5 Minutes per Day)
12. How much does e-MarketPlace™ cost?
A.
LESS THAN $3.50 PER DAY!!!!!!
13. Do I have to sign a long term contract?
A.
No. The yearly or monthly subscription is cancellable at any time.
14. What should I do if I want to use e-MarketPlace™ but I don’t have the time or expertise to use it?
15. Can my business get its own phone app?